PopCap Launches All-New, Free, World of Warcraft-Themed Peggle Levels

Peggle, now with World of Warcraft! Is that a good thing or a bad thing?

SEATTLE, Washington and DUBLIN, July 8/PRNewswire/ — PopCap Games, the leading developer and publisher of casual games, today announced the immediate availability of ten all-new World of Warcraft-themed Peggle(TM) levels – available for free at http://www.popcap.com/promos/pegglewow.

This all-new WoW-themed Peggle mash-up is a stand-alone version of Peggle, available for free and combining the sights, sounds and storyline of World of Warcraft with the rainbows and unicorns of everyone’s favorite peg-popping pastime. It features ten new levels with Peggle masters Bjorn the Unicorn and Splork with his Space Blast facing off against denizens of Azeroth in scenes with names like “Too Soon, Executus” and “The Traitor King” – as well as ten new challenges with titles such as “Phat Lewtz” and “Pwnyxia.”

T. Carl Kwoh, Associate Producer at PopCap Games, said: PopCap first brought Peggle to Azeroth in April 2009 and got a great reception from World of Warcraft players. We were jazzed to team up with Blizzard to make a World of Warcraft-themed version of Peggle that’s available to everyone for free.

The WoW-themed Peggle mash-up is a joint collaboration between PopCap Games and World of Warcraft developer, Blizzard Entertainment.

One of the most critically acclaimed video games of recent years, Peggle has been downloaded more than 50 million times since its first introduction in March 2007. The Peggle series – available for PC, Mac, Web, video iPod, iPod Touch, iPhone, 650 models of mobile feature phones and smartphones, Nintendo DS and Xbox Live Arcade – has garnered more than a dozen awards from leading industry associations and trade journals.

About PopCap

PopCap Games (http://www.popcap.com ) is the leading multi-platform provider of “casual games” – fun, easy-to-learn, irresistible computer games that appeal to everyone from age 6 to 106. Based in Seattle, Washington, PopCap was founded in 2000 and has a worldwide staff of over 220 people in Seattle, San Francisco, Chicago, Vancouver, B.C., Dublin, and Shanghai. Its timeless games have been downloaded more than 1 billion times by consumers worldwide, and its flagship title, Bejeweled(R), has sold more than 25 million units across all platforms. Constantly acclaimed by consumers and critics, PopCap’s games are played on the Web, desktop computers, myriad mobile devices (cell phones, smartphones, PDAs, Pocket PCs, iPod, iPhone and more), popular game consoles (such as Xbox 360 and Nintendo DS), and in-flight entertainment systems. PopCap is the only casual games developer with leading market share across all major sales channels, including Web portals, retail stores, consoles, mobile phones and MP3 players.